Best described as a “glamour-noir” thriller, Are You Awake is the dark and edgy tale of a petty criminal with an extraordinary talent. Working with our partner, The Dream Detective Media Properties, we developed a transmedia approach to drape Are You Awake across a range of storytelling platforms.
Are You Awake
Social Network
CHALLENGE
To unify the various media connecting potential audience members to Are You Awake, we developed a branded social network. As with all of our digital properties, this site needed to have the social features people expect, with a few unique twists of our own.
SOLUTIONS
Launched in tandem with the alternate reality game at New York Comic-Con, the social network is now being extended with features to support the webseries production. This site has become the destination for all things connected to the show, its creators and stars.
