A mix of urban fantasy and Aboriginal mythology, Animism is something of a modern day Narnia that sprawls across a range of media. The story traces the journey of Mel Ravensfall as she grows from disaffected teenager to a relic hunter in the mold of Lara Croft.
Animism: The Sacred Sites
Social Network
CHALLENGE
We wanted to create a digital hub where fans of the series could meet players of the alternate reality game, readers of the comic, and others drawn to Animism. The site needed to showcase standard social networking features while also including a few unique twists.
SOLUTIONS
Buzzing with activity from the moment it launched, this social network continues to grow with new members coming to the property through a variety of channels. We are planning a sizable extension to be unveiled in tandem with the series going into production.